Welcome To
A Higher Degree Of Savings


Get Your

$500

BONUS CASH*


Current College or Trade School student or Alumni within 3 years of graduation date are eligible to receive $500 Bonus Cash* toward the purchase or lease of an eligible new 2020 Ford vehicle!

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college grad in cap and gown holding diploma

HOW IT WORKS

1

Confirm Your Eligibility & Get Your Certificate

2

Start Shopping for Your New Ford.

You can purchase your new Ford 100% online with our Express Store.

3

Visit Kayser Ford Lincoln

Our team of Ford experts in Madison, WI is ready to help you find your new Ford.

4

Drive away happy!

PROGRAM DETAILS

To be eligible, students must meet one of the below requirements:

Student is enrolled Full-time OR Half-time based on the specifications of an accredited Four-Year College/University, Junior College, Community College, or Trade School that the student is attending


Student is currently enrolled based on the specifications of an accredited Graduate School program


Student has graduated and is within 3 years from their date of graduation. For example, student graduates May 6, 2017 – they will be eligible until May 31, 2020. A student graduated on May 4, 2017, they are eligible through May 31, 2020.


Student must have completed all requirements for graduation to qualify using an anticipated or future graduation date, and have can provide Letter of Intent to attend a qualified university.


Student has attended or will attend college classes again between May 1, 2017 and January 2, 2020.

Ineligible Student Categories:

  • Those students enrolled less than half time based on the specifications of an accredited College/University/Trade School.
  • One‑course completion certificates.
  • On‑the‑job training courses (i.e. sales training, teaching certificates, professional designations and adult education courses).
  • English as a second language courses do not qualify

PROOF OF STUDENT ELIGIBILITY

Proof of Full-Time or Half Time enrollment status based on the specifications of an accredited Four-Year College/University, Junior College, Community College, or Trade School

OR

For those students between terms (i.e. summer semester/vacation) or recent high school seniors entering their first term in college in the fall of 2020, proof of prior or future term enrollment (see examples).

Examples of eligible documentation include, but are not limited to the following:

  • Proof of Full-Time or Half Time enrollment status based on the specifications of an accredited Four-Year College/University, Junior College, Community College, or Trade School
  • Copy of College/University Diploma
  • Copy of Final Transcript
  • Letter from College/University/Trade School Registrar’s office stating conferred graduation date and type of degree earned
  • Dated letter of intent confirming enrollment — valid for no more than 6 months
  • Current class schedule
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Note: Student’s full name and school name must be listed as an original part of the provided documentation.

Does Ford offer a student and graduate discount?

Yes, Kayser Ford Lincoln is proud to offer Wisconsin college students and graduates savings on new Ford models. As a new Ford dealer in Wisconsin first–and foremost, we have a tremendous selection of new Ford models from Ford trucks like the F-150, to SUVs like the Escape and Edge, or cars like the Fusion for sale. Many college students and recent graduates around Madison are eligible for up to $500 in savings through the Ford Drive U Program. Whether you're are just starting college or graduated within the last three years from the University of Wisconsin-Madison, Marquette University, Edgewood College, Lawrence University, or another school, you can save on a new Ford model at Kayser Ford Lincoln in Madison, WI.

*Program #37422: $500 Bonus Cash for current college students and recent college graduates who purchase or lease an eligible new 2019/2020/2021 model year Ford or Lincoln vehicle. Must take retail delivery from dealer stock by 9/30/20. This incentive is not available on Mustang Shelby®️ GT350®️/GT350R/GT500®️, Ford GT, F-150 Raptor, Bronco, Mach-E and Lincoln Continental Coach Doors. May not be used with other Ford or Lincoln private or commercial offers. Limit of 5 new eligible vehicle purchases or leases. U.S. residents only. Visit FordDrivesU.com or see your authorized Ford or Lincoln Dealer for qualifications and complete details.